Jun 27
Everything You Should Know About Tinder Clone App Development
When we think about online dating, the first app that comes to our mind is Tinder. It is easy to use, feature-rich and has a large user base that increases the chances of getting a date. However, that does not mean it doesn’t have any flaws. There might be other Tinder clone apps better than it.
If you have an idea of making a dating app you feel is better than Tinder, this article is for you. It discusses Tinder alternatives, business models, and monetization models.
1. Free Users
The free version of an app like Tinder allows consumers to access the restricted functionality of the app.
You can include advertisements as it is the most common way of making money on free apps. So, if a free user does not wish to pay, you can incorporate advertisements in the free version and generate money from ad placement in the app.
You can also include some extra in-app purchases for free users, such as additional perks for a fixed number of days for a set price. That includes extra swipes, a boost, getting listed in top profiles, among others. These features are available to free users through in-app purchases. You can add these features with the help of Tinder clone app development.
2. Paid Users
Paid users have to pay a one-time fee or a subscription cost to use advanced features for a set amount of time.
Since the customers have already paid for the membership, the app must not contain any advertisements. These paid customers should be able to use the app’s entire functionality. They are free to make in-app purchases to obtain additional services that the app doesn’t include in the monthly subscription benefits.
Monetization Model for a Tinder Clone App
Freemium Model
This model is for those users who do not want to pay to use the app. As discussed in the “Free Users” section, this type of model earns revenue through ads and in-app purchases. It is advisable that you start with this if you are just launching your app.
Since this version won’t have any premium features and will restrict usability, users might opt for a paid version. However, it depends on how you take the user from free to premium. You can take the help of push notifications and other options through Tinder clone app development.
Premium Model
This model is the one through which you will earn the most revenue. So it is important that the features you offer in this version work flawlessly. You can offer either one subscription plan or many depending on what suits you.
Different plans can include different features, and users can select the ones they find most useful. You can even offer a customized plan where users will add the features they need. The app can calculate the cost accordingly.
In Conclusion
We hope this article answered most of your questions about the dating industry. That will make it easier to not only come to a decision but also to understand your vision for it.
Narola Infotech is a Tinder like dating app development company that has made many similar apps. If you need any help in making a dating app, feel free to contact us.
